Careful, accurate, and meticulous onboarding flow

Nøie is customised skincare based on individual skin profiles, scientifically proven ingredients, and shared knowledge within a community united by similar issues. Their mission is to increase the quality of life for people with skin concerns and to create a new honesty about a taboo issue. They aim to achieve this by reinventing how skincare is designed and produced today.

Together with the team at Nøie we have crafted a unique onboarding flow. An intricate flow - yet condensed down to be simple, friendly and intuitive to the customer. Questions asked are put in a easy to understand language and the flow is scattered with small fun micro-interactions. Ready for better skin?